Digital efficiency in construction: Modernization of management at “KESAR GROUP 2” EOOD

Introduction

"KESAR GROUP 2" EOOD is an established Bulgarian construction company with extensive experience in the construction of residential and public buildings, hotels and private homes. Since its establishment in 2016, the company has strived to exceed the expectations of its clients by applying global standards and implementing good management practices (ISO 9001). With a team of highly qualified engineers and technicians, the company is listed in the Register of Builders and is recognizable for its quality and precision in the implementation of projects and reconstructions.

To optimize its administrative processes and improve communication with its clients and partners, "KESAR GROUP 2" sought the expertise of DIGIHUB. With the support of the hub, the company successfully defended a digital transformation project under the program "BG16RFPR001-1.012 Digitalization of Enterprises"

Challenge

Large-scale construction projects and a diverse portfolio of sites require precise coordination and management of a huge amount of data. Before collaborating with DIGIHUB, the company identified several critical challenges:

  • Project management complexity: Need for a centralized system to track relationships with clients and subcontractors at every stage of the construction process.
  • Administrative burden: Manual processing of inquiries, offers and contracts for various construction and renovation activities slowed down operational efficiency.
  • Optimization of communication: Need for faster feedback and better tracking of commitments in the conditions of the dynamically developing construction market.

Solution

The services provided by DIGIHUB in this project include:

  1. Skills and Training
  2. Test before Invest
  3. Access to Finance

Implementation

The transformation process began with the participation of management in the DIGIHUB training: "Up to 50,000 BGN grant for digitalization". There, the "KESAR GROUP 2" team got acquainted with the possibilities for automating business processes through CRM (Customer Relationship Management) systems.

Within the framework of the partnership, DIGIHUB provided:

  • Specialized networking: Exchange of experience with leaders in the sector regarding the implementation of software solutions for the construction industry.
  • Consultation with specialists: Definition of the specific functionalities of the CRM system to serve site management, bidding and service support.

DIGIHUB took over the overall preparation and administrative service of the project proposal, actively assisting to the finalization and signing of the contract with the Managing Authority (MA).

The path to realization

The investment focus of "KESAR GROUP 2" is directed at a key software innovation:

  • Implementation of a CRM system: A modern relationship management platform that digitizes the entire work cycle - from accepting an assignment for a new object to its final handover and warranty support. The system allows for automated generation of offers and strict coordination between engineering staff and implementation teams.

This solution enables the company to automate its marketing and sales activities, ensuring full transparency and higher quality of service.

Results achieved and future impact

Through the joint work with DIGIHUB, the company achieved significant success:

  • 70% grant funding secured: The project has been approved, allowing the company to modernize its administrative structure with minimal own participation.
  • A clear plan for increased operational speed: The upcoming implementation of a digitalized management model will allow minimizing the risk of errors and significantly accelerating the response time for new projects.
  • Sustainable development strategy: The planned technological solutions will strengthen the company's capacity to simultaneously manage multiple sites in accordance with the highest industry standards.

“In construction, trust is built with quality and deadlines. With the help of DIGIHUB, we discovered how technology can support our engineering team. Investing in a CRM system is not just software, but a tool that allows us to be more organized and continue to exceed our clients' expectations.”

The Management of “KESAR GROUP 2” EOOD

Conclusion

"KESAR GROUP 2" EOOD proves that success in modern construction depends not only on the site's technology, but also on the company's digital maturity. With the professional support of DIGIHUB, the company strengthens its position in the market as a modern and innovative leader.

Your business can also be the next success story. Contact the DIGIHUB team for professional consultation and access to financing for digitalization.